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The Blog

I really wish I had some nice photos so I can be more visible and show up for my business...

How often have you caught yourself thinking:

I really want to authentically show my 'why' and 'how' and allow my audience to get to know the real me...

I wish I could take my business to the next level, really attract the people I want
to work with...

Join me as I give you a peak behind the scenes of my personal branding shoots as well as share tips, hints and stories to inspire you to create your own.

How often have you caught yourself thinking:
I really wish I had some nice photos so I can be more visible and show up for my business...
I really want to authentically show my 'why' and 'how' and allow my audience to get to know the real me...
I wish I could take my business to the next level, really attract the people I want to work with...

Join me as I give you a peak behind the scenes of my personal branding shoots as well as share tips, hints and stories to inspire you to create your own.

Inspiration for creating a beautiful authentic brand

Personal Branding Photo of a female Interior designer looking at fabric samples
the latest

Personal Brand Photoshoot – Interior Designer

This shoot was all about capturing Julie’s transition into her new role as an Interior Design Consultant. With her own beautifully styled heritage property as the backdrop, each image tells the story of her expertise in creating harmonious, inviting spaces for others.

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Personal Branding Photography

I’m Alison.
I live for chocolate, usually wearing three layers (I feel the cold), and can't wait to travel overseas again.
Oh...and my obsession is creating beautiful, quality imagery that helps you communicate your personal brand story.
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Gimme that
CONTACT ME

PErsonal branding must have images

Say Hello!

I'd love to hear from you!
if you have a question or need more information just drop me a line.

A female and a male wearing high vis clothing and hard hats

When I first started out in photography, I never imagined it would lead me to pump stations, pressure sewer systems, and wastewater infrastructure. But that’s exactly what happened when I partnered with Aquatec, Australasia’s leading expert in water, wastewater, and odour control solutions. Since Aquatec came on board as a valued client, I’ve had the […]

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Every now and then, even the best brands need a little refresh—and that’s exactly what Carmen from Illuminated Story was after when she joined us for a mini personal brand photoshoot on one of our recent shoot days. Carmen’s a regular (VIP status, of course!), so you’ve probably seen her before popping up in my […]

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A lady standing at a kitchen bench. There are containers filled with teas and herbs and bottles of oils and health supplements - captured on a personal brand photoshoot

I recently had the chance to do a personal branding photoshoot with Melissa, the powerhouse behind The Healthy Edge. She’s a naturopath who’s all about helping women, particularly those aged 35-65, navigate the tricky terrain of hormonal health—think thyroid issues, perimenopause, and menopause. Whether it’s face-to-face or via Zoom, Melissa’s got her clients covered, offering […]

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Work with me

Personal and
Business Branding

Team Photography

Leverage the impact great imagery has to ignite the spark that attracts your dream clients.

Step into your confidence, tell your story and let your image consume people's memories.

People are fundamental to your business.  And when you have a great team that makes your business possible, it's only natural you want to show them off!

I can help you make them shine!

Tell me more
Need a little refresh?
Show off the team that makes your business possible
Let's create something incredible together

Profile Portraits

Are the images representing you in business:

We can fix this with a Refresh Portrait Session.

out of date...
not great quality...
not showing the friendly, confident professional you are?

check it out
TAKE ME THERE

It's never too late to rewrite your future, rebuild your business or reignite your dreams

And I'm here to help you take that next step too.

I help you find the person you want the world to see.

Can you believe it took me 7 years in business before I had shots representing my personal brand.  And I'm a photographer.  Crazy right!

Seven years of hiding behind the lens.  

Seven years of making others look and feel great in front of the camera and not mustering the courage for myself.

Seven years of ducking and dodging social media.

Seven years of doubt and uncertainty before I figured out that to help the people I really wanted to work with, I had to set the example and show up for them.

So what finally got me over the line?

My seven year itch meant I had to break up with self-imposed restrictions and negative self talk once and for all.

I just had to take that first step in elevating my personal brand with great images I felt proud to use so I could take my business to the next level.

MORE About me

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Want me to pop into your inbox from time to time with super helpful tips and information about how to use great imagery to elevate your personal brand?  I'll even let you know when there's a new blog to inspire you!

Like peeking behind the scenes?

YES PLEASE!

Instagram

Instagram is kinda my thing...
Go on, follow me to check out my most recent work!

@alisonmcwhirterPHOTOGRAPHY